Engaged clients? Congrats, that's a big opportunity. It's also a win-win scenario: a 2015 WeddingBells.ca survey pegged the average cost of a Canadian wedding at $30,717. It's little wonder why the destination wedding is more popular than ever. Combine a ceremony, reception, holiday and honeymoon all while coming in way under budget. And it's not just about the finances. For couples passionate about travel it's an easy choice, and when you holiday with the entire entourage it becomes one heck of a week-long celebration. Plus, there's the most obvious benefit: couples love shifting the burden of wedding planning to the professionals...especially when those professionals cater to the celebrities. 

 

Who is all-inclusive Hard Rock Hotel's celebrity planner?

All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

When you're an event planner to A-list stars, you're kind of a big deal. Colin Cowie made his name organizing jaw-dropping, eye-popping Hollywood parties, weddings and soirées. He's a wedding influencer, TV host, media personality and published author. Cowie is also the chief designer for destination weddings at all-inclusive Hard Rock Hotels. Not only are glam weddings guaranteed, but planning is made easy. 

 

6 Ways Hard Rock Weddings Practically Sell Themselves

All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel


Planning an international wedding is intimidating, but it doesn't have to be. Here are five ways all-inclusive Hard Rock Hotels are walking their destination wedding talk - all the way down the aisle

 

1. Ultra Responsive Wedding Coordinators

Wedding planning isn't exactly known to be a hands-off process, even for the most relaxed bride. Moreover, Caribbean countries often operate on island time. As a bride who wedded in Cuba, take it from me, you don't want to wait three, five or seven days for an answer from a wedding coordinator. 

All-inclusive Hard Rock Hotels know North American clients are accustom to exceptional customer service. They start at the ground up, clearly outlining wedding packages in terms of pricing, aesthetics, upgrades and service. When couples needs points of clarity or customization, wedding staff are responsive and accommodating. 

Another pain first-time destination wedding couples don't realize is that often times they need to spend hours with a coordinator in the days preceding the Big Day. They're picking floral, reviewing menus, choosing decor and selecting music. It all just seems like they prefer to organize things last minute, and how comforting is that? Why not opt for a brand that is willing to have that sorted in advance? Statistics (probably) indicate 100% of engaged couples would prefer to use that time relaxing on the beach. 


Click here to see the faces and contact details for the team of hard working, experienced Hard Rock wedding planners

 

2. Colin Cowie's 9 Wedding Collections


Too often brides are left in the dark during the destination wedding planning process. (My biggest gripe!) The process can be plagued by a lack of images, and transparency regarding decor and event spaces. How can a bride begin to dream about her big day when she can't even envision it? 

The partnership between Hard Rock Hotel and Colin Cowie quells all anxiety. Cowie has expertly hand picked colour schemes, decor and staging to curate nine custom wedding collections. Of course in Hard Rock fashion, these weddings are infused with style to befit A-list couples. We've highlighted three of the nine, representing budget, mid-range and ultra-luxe collections.


INSIGNIA COLLECTION
All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

 

SEAGLASS COLLECTION
All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

 

WHITE ROSETTE COLLECTION
All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

 

See the other six Colin Cowie wedding collections hereallinclusivehotelweddings.com/collections 

 

3. Choose your country


Which came first, the destination or the resort?

What if a couple falls in love with a property's wedding amenities but don't quite love the locale? This can happen for many reasons: maybe they've already been there, attended a destination wedding there, or maybe the majority of their guests have been there before and prefer something different. 

This is a problem Hard Rocking fiancés don't face. Couples dazzled by Cowie's wedding collections have options. All will have a ceremony framed by azure water and white sand, but it's up to you whether that takes place in Cancun, Riviera Maya, Vallarta or Punta Cana

 

4. Out-of-this-world weddings at down-to-Earth pricing

All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

Costs are easily managed with base packages and à la carte pricing. If you can order sushi from a take-out menu, you can custom craft an all-inclusive Hard Rock Hotel destination wedding. (Yes, it really is that simple.)

In short, here's how Hard Rock clearly lays it out for headlining couples: 

Engaged clients receive a complimentary base package that covers a ceremony, arbor, chairs, Justice of the Peace (free for a symbolic ceremony), podium, a bit of floral, a wedding cake, sparkling wine, a dinner reservation for 32 guests in select restaurants, and a few other nice add-ons. 


From here, couples can choose to: 

a) upgrade to a Colin Cowie wedding collection; packages start at 1,500 USD. This includes additional decor items like an aisle runner, additional floral, themed drapery and alternate seating options.

b) host a one-hour private cocktail party after the ceremony; charged per guest.

c) host a private reception with square or round tables, decorated with themed place settings, centrepieces and silverware. Decor is charged by the table while dining is charged by the head. 

d) hire a photographer 

Click here to see all Group Benefits

 

5. Dream venues

All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

Is your bride a toes-in-the-sand, barefoot free spirit? Or is she a sky-high platform heel type of bride? Chances are your clients have a definite vision of their ceremony venue. Being able to explicitly describe that setting is paramount to selling it. If clients can can dream it, see it, and confirm it - they can commit to it. And no matter where star-studded couples choose to perform, there's a stage just for them at an all-inclusive Hard Rock Hotel:

 

All-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

Hard Rock Hotel Resort & Casino - Punta Cana
Beach, terrace, ballroom, pool

Hard Rock Hotel Cancun
Beach, terrace, ballroom, pool

Hard Rock Hotel Vallarta
Beach, terrace, ballroom, pool, garden

Hard Rock Hotel Riviera Maya (Heaven Section)
Beach inlet, pool, terraces, ballrooms

Hard Rock Hotel Riviera Maya (Hacienda Section)
Beach inlet, solarium, pool, terraces, ballrooms

Outlining these facilities may seem simple, but don't be fooled into thinking all resorts do so. (Why they don't is beyond us!) These are key details, especially when couples are picking resorts sight unseen. 

 

6. Over-the-top honeymoons


All-inclusive Hard Rock Hotel weddings aren't just for engaged couples. An arbiter of romantic taste, Colin Cowie puts his signature stamp on honeymoons too. If clients are looking for the most rose petal laden, champagne-popping, chocolate covered strawberry getaway, look no further.

Clients enjoy three tiers of honeymoon bliss.

Complimentary to all are sparkling house wine, a mini cake, honeymoon dinner, in room breakfast, Jacuzzi, and a welcome note from Colin Cowie himself.

Upgraded experiences include: 

HEADLINER PACKAGE - perks outlined above, in addition to robes and slippers, chocolate covered strawberries upon arrival, in room aromatherapy, sensual chocolate body painting kit, heart shaped rose petals upon arrival, and two honeymoon tees. 

SHOWSTOPPER PACKAGE - perks outlined above plus VIP access, Champagne, Kama Sutra kit, tour for two (depending on location this can be swimming with dolphins, horseback riding on the beach or Snorkel Ocean Riders) and a couples massage for two. 

 

HOW TO CLOSE THE DEAL

-Inclusive Hard Rock HotelAll-Inclusive Hard Rock Hotel

Highlight financial incentives:

WEDDING GROUP BENEFITS - the engaged couple can subsidize some or all of their own travel expenses. 

The couple will receive one (1) complimentary passenger for every ten (10) passengers paid up to a maximum of three (3) complimentary passengers per group. (The 11th passenger is free.) 


Negate anxiety or indecision:

SOUND CHECK - site inspection program
Prospective clients who want to check out the property in advance of committing to it can do so at a steep discount. Clients enjoy a Deluxe Golf & Caribbean Suite Room category at $119 USD pp/pn for a maximum of 6 nights. Subject to availability and conditions apply: 

360° virtual tours - those who can't do a site inspection can do the next best thing. Click here to check out an interactive virtual tour: 

virtualtour.hrhrivieramaya.com 
virtualtour.hrhcancun.com 
virtualtour.hrhvallarta.com 
virtualtour.hrhpuntacana.com  


Illustrate serious perks: Double Limitless Resort Credit

Participating properties: 
Hard Rock Hotel Riviera Maya
Hard Rock Hotel & Casino Punta Cana

How it works: Receive rock star quality resort credits that can be applied toward an array of special offerings — with zero limits on any one service. The combination of options is unlimited and the longer the stay, the larger the credit, allowing Hard Rockers to mix and match amenities and make the most of their unforgettable vacation experience.

Minimum stay: 3 nights, but the longer wedding guests (and couples) stay, the more credit they earn. Three nights earns $500 USD and up to 12 will bank $2,500. Most guests stay a week and they will earn $1,800. Other restrictions apply, see complete details here: hardrockhotels.com/limitless-resort-credit 

Special offerings include: spa services, private dining services and a host of wicked tours. Depending on location, tours include catamaran tours, swimming with dolphins, day tours to Mexican ruins, zorbing, zip-lining, caving, buggie adventures and more. 

 

More all-inclusive Hard Rock Hotel features on CT

                

Be on Top of your Sales Game with CT
Sales tips for products & destinations, career building advice, business development techniques & the latest industry news, all in one place.
Be on Top of your Sales Game
  • Sales tips for Products & Destinations
  • Career Building Advice
  • Business Development Techniques
  • The Latest Industry News