La Quinta Resort & Club and PGA WEST, A Waldorf Astoria Resort announced the appointment of Timothy Rutland as executive director of sales and marketing effective April, 2014. Rutland will be responsible for repositioning La Quinta Resort & Club following a multi-million dollar renovation set for completion in late 2014, early 2015. He will also drive all aspects of group and leisure sales, events/catering and key branding and marketing initiatives for the renowned desert resort featuring 620 guest casitas and suites and 98 one-, two- and three- bedroom villas, Spa La Quinta(r), three restaurants, 23 tennis courts and famed PGA WEST which includes five award-winning public golf courses.
A veteran of the hospitality industry with nearly 25 years' experience, Rutland previously served as director of sales & marketing at the coveted Stein Erikson Lodge Deer Valley -- Utah's only Forbes 5-Star/AAA 5-Diamond property -- in addition to management of three additional portfolio properties, The Chateaux Deer Valley, The Chateaux Residences and Stein Eriksen Residences. During his tenure with SELMC, Rutland was credited with a series of major accomplishments including generating $1.2 million in group revenue for the new Stein Eriksen Ballroom, boosting mobile and integrated web booking by $1.2 million and annually outpacing sales projections by up to 124 percent. Rutland also held executive positions at a number of prestigious California-based properties including The Beverly Hilton and Raffles L'Ermitage in Beverly Hills and dedicated 19 years to the Ritz-Carlton Hotel Company, holding multiple posts throughout the U.S.
"With a resort-wide renovation set to launch, Tim's diverse background and stellar capability set will ensure success for La Quinta's treasured product and mission," notes Paul Cherrett, managing director of La Quinta Resort & Club. "His vision and top-line ability to drive revenue, along with his demonstrated knowledge of all aspects of the hospitality industry, are an invaluable asset to the La Quinta team."
A resident of Palm Desert, Rutland received dual degrees including a Bachelor of Science in Business and Bachelor of Fine Arts from New York University. He is a member of the Desert Cycling Club and enjoys golf and charity work.