In a game of word association, rock n'roll and family-friendly might not be top of mind; but now it should be.
Are your clients the type to pass along vinyls and good musical taste to their children? An All-Inclusive Hard Rock Hotel resort holiday might just be the type of family vacation their hearts drums to. Here are four ways All-Inclusive Hard Rock Hotels are expanding their family-friendly offering and how to sell them to clients. PLUS -close the deal - don't miss the promotion your clients need to know about.
1. Little Big Club
(c) Hard Rock Hotels
Available at these properties:
Hard Rock Hotel & Casino Punta Cana
Hard Rock Hotel Riviera Maya
Hard Rock Hotel Cancun
Hard Rock Hotel Vallarta - note: the property has a Kid's Club which is in development to become a Little Big Club.
Newly redesigned kid theme areas
Thomas the Tank Engine, Barney, Bob the Builder, Angelina Ballerina with related activities.
Barney Music Room:
- Spanish Time: Uno! Dos! Tres! Learning Spanish is fun with Barney flashcards, Spanish sing-a-long songs and more. Learn Barney’s “I Love You” song in Spanish and since with Barney en español in The Little Big Club Live on Stage!
- Musical Instruments: Making music is Tee-rific! Learn to make maracas, tambourines and other musical instruments and make your own band in Barney’s Music Room. Make sure to bring your instruments to Barney’s Sing-a-Long an The Little Big Club Live on Stage!
- Green Tree Craft: Arts and crafts are more fun when you recycle! Help decorate The Little Big Club by making a tree for Barney's Music room using recyclable materials.
Bob the Builder Contsruction Zone - Planting Activity: Learn how to plant a seedling and watch it grow throughout your vacation. With lessons on sunlight, stages of plant life and gardening tools, the fun is in getting it done
(c) Hard Rock Hotels
Angelina Ballerina Dance Room - Dancing and Cooking: Join Angelina Ballerina for a special dance lesson and work up your appetite - just in time for cookies! After dancing and photos with Angelina, make, bake and decorate your very own cookie.
Bonus highlight: Each Little Big Club will also have its own mini-theater, making them little rockstars in their own right.
How to sell this feature: Parents will love knowing their kids are busy enjoying fun and interactive programming with their favourite characters. Sneak away for a romantic escape or adrenaline pumping adventure with peace of mind.
2. The Newest Little Big Club

Location: Hard Rock Hotel & Casino Punta Cana
What's new? First, the play area has grown in size and the interiors are splashed with familiar characters. Little rock stars will love a brand new stage to perform on, and the story telling and meet-and-greets it will host. Plus, it's no coincidence the Little Big Club has been relocated next to the arcade.
We have a feeling the kids might have a tough time transitioning back to traditional daycare once home in Canada. Sorry. (Not sorry!)
3. Little Big Club program, first-ever Holiday Show
Is your family going on tour for the holidays? Perfect timing! This headliner just announced:

Participating properties:
Hard Rock Hotel & Casino Punta Cana
Hard Rock Hotel Riviera Maya
Hard Rock Hotel Cancun
Dates: Dec. 1 - 31, 2015
How to sell this feature: Tropical Christmas holidays don't have to feel untraditional! Get in the holiday spirit with popular holiday music that both adults and children will enjoy. The kiddos will be dazzled by Little Big Club characters.
4. The Ultimate Playtime Package
(c) Hard Rock Hotels
Available at these properties:
Hard Rock Hotel Riviera Maya
Hard Rock Hotel Cancun
How to sell this product: Going on holiday means an adventure for everyone. The thrill of travel is felt by all, no matter whether clients have teens or tots.
Mom and dad might not be aware that they can squeeze in thrill seeking, adult-oriented excursions while travelling with the kids. Whether it's diving or parasailing, they can even do so guilt-free. How? With Ultimate Playtime Packages. Plus...the kids will enjoy spending some of their holidayplaying (or 'hanging out') with people their own age. No offense Mom and Dad!
Details: Ultimate Playtime Packages are a vacation-within-a-vacation. There packages tailored to four age groups:
Opening Act
For: babies 0 - 18 months
Cost: 270 USD per stay, per child
- 3 hours of babysitting for 3 days (beginning at 6 months of age)
- Educational Toy Kit – complimentary gift
- 18 Gerber & 1 cereal box – per stay
- 25 diapers 7 wipes small package – per stay
- In-room crib
- Highchair for eating
- Baby bathtub
- Electric sterilization machine
- Baby bath towels – complimentary gift
Budding Artist
For: toddlers 18 - 36 months
Cost: $270 USD per stay, per child
- 3 hours of babysitting for 3 days (beginning at 6 months of age)
- Little Big Club Photo Shoot (2 photos & 1 frame with one of the characters)
- Educational Toy Kit – complimentary gift
- In-room crib
- Evenflo stroller
- Child’s bench
- Child size robe for slippers - complimentary gift
Rising Star
For: children 3 - 5 years
Cost: $270 USD per stay, per child
- 3 hours of babysitting for 3 days (beginning at 6 months of age)
- Educational Toy Kit – complimentary gift
- Little Big Club Photo Shoot (2 photos & 1 frame with one of the characters)
- Evenflo stroller
- Child’s bench
- Child size robe for slippers - complimentary gift
- Waterproof camera - complimentary gift
Superstar
For: children 6 - 12 years
Cost: $270 USD per stay, per child
- 3 hours of babysitting for 3 days (beginning at 6 months of age)
- Choice of photo session with the Little Big Club character or professional photo session (2 photos & 1 frame)
- Educational Toy Kit
- Waterproof camera - complimentary gift
- Robe and slippers to size - complimentary gift
The promotion your clients need to know about
Double Limitless Resort Credit
Participating properties:
Hard Rock Hotel Riviera Maya
Hard Rock Hotel & Casino Punta Cana
Dates: Available for booking now through Dec. 15 2015 for travel beginning now through Dec. 15,2015
Minimum stay: 3 nights
How it works: Receive rock star quality resort credits that can be applied toward an array of special offerings — with zero limits on any one service. The combination of options is unlimited and the longer the stay, the larger the credit, allowing Hard Rockers to mix and match amenities and make the most of their unforgettable vacation experience.
Special offerings include: Off-site tours and on property activities including Rock Spa Rhythm & Motion treatments, beauty salon services, Rock Shots Photography, romantic private beachfront dinners, upgraded wine selection, lessons at the Nicklaus Golf Academy, swim with the dolphins experiences, snorkeling and much more.
The bottom line: When combined with Kids Stay Free an All-Inclusive Hard Rock Hotel getaway is the most value added vacation experience on record.
Why we love All-Inclusive Hard Rock Hotels
Each All-Inclusive Hard Rock Hotel is an affordable yet unique beachfront property that feature luxury, All-Inclusive accommodations. What does that mean? In-room double hydro tubs, fine dining, top-shelf drinks, 24-hour room service, live entertainment, expansive pools with swim up bars; to name a few! And of course, the resorts are chock-full of the iconic custom rockstar memorabilia we all know and love.
Want to know more?
Click here to learn about Little Big Club
Click here to read more about All-Inclusive Hard Rock Hotels
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