CT’s Myriah Saulnier reports live from the Magical Kenya Travel Expo in Diani
All Images: Myriah SaulnierThe Kenya Tourism Board's booth proudly displaying its country's colours.
The event is taking place at Diani’s Leisure Lodge Resort & Golf Club, which is located just 38 kilometres south of Mombasa on a coral cliff that offers breathtaking views of the Indian Ocean.
The official opening of MKTE 2015.
This high profile international exhibition is one of the leading travel shows in the Eastern African region, attracting some 170 international buyers and trade visitors, as well as 100 local exhibitors.
Exhibitors are getting creative and colourful in the marquee at the MKTE 2015.
National tourism boards from Uganda, Rwanda, Zimbabwe, South Africa, Tanzania, Seychelles, India and several smaller counties are all on site to represent their tourism offerings.
The theme of this year’s event is ‘Sustainable Tourism—Keeping the Magic Alive’, and there are a host of exciting seminars on offer that emphasize the region’s focus on green tourism. Seminars topics include everything from ‘PR in Times of Crisis’ to ‘Social Media Marketing’, ‘Transforming the Tourism Business’ and ‘Changing Trends in Travel and Generation Y’.
The Chef Delight project aims to enhance Kenya's restaurant scene by having an awards system for diners' favourite restaurants.
The Kenya Tourism Board has also announced that it is partnering with A&K Global Health to position Kenya as the destination of choice for health tourism in the region.
With growth in technology, specialized medical practitioners and top of the range facilities and accommodation in the country, many patients in in the East African region are now opting to go to Kenya to seek medical treatment.
A&K Global Health Kenya has been working on bringing patients from five key regional countries into Kenya for medical treatment. The patients are mainly drawn from Burundi, Djibouti, Ethiopia, Rwanda and South Sudan and they are mostly seeking in vitro fertilization (IVF), open heart surgery, cancer treatment, kidney transplants, neurological disorders and diagnostics services.